The chief AI officer: Redefining leadership in the age of artificial intelligence
5 min | Gillian Grand | Article | Recruiting Market trends

Artificial intelligence is no longer a futuristic concept; it’s here, and it’s reshaping how organizations operate, innovate, and compete. From automating routine tasks to driving strategic decisions, AI is transforming the business landscape across Canada. But as this transformation accelerates, a critical question emerges: Do we need a Chief AI Officer (CAIO) to lead the charge, or is this just another passing trend? Better yet as Sky News positions it: Can we trust ChatGPT (Artificial Intelligence) for answers? If the tools we’re building can mislead, even unintentionally, how do we ensure the people guiding their use within our organizations are truly strategic?
This article explores who is hiring CAIOs, why the role is gaining traction, and whether your organization should appoint one or consider more practical, integrated leadership alternatives.
AI Leadership: What’s happening on the ground?
To understand the rise of the CAIO, we need to look at the broader AI leadership landscape in Canada. Here’s what’s unfolding:
- AI adoption is accelerating across Canada, with Toronto, Vancouver, and Montreal accounting for 60% of the country’s AI-specialty talent.
- CAIO roles are emerging, but most are concentrated in startups and SaaS companies, not large enterprises.
- AI leadership is often evolving from existing roles like Chief Data or Digital Officers, especially in organizations with strong data foundations.
- Hiring a CAIO prematurely can lead to integration challenges, especially without cross-functional alignment or workforce readiness.
While the CAIO role is gaining traction, it’s not a one-size-fits-all solution.AI leadership is evolving, and organizations must determine the most effective structure for AI governance.
Before moving forward with AI leadership decisions, companies must consider cross-functional collaboration, workforce readiness, and data infrastructure. Contact our team of experts to gain a deeper analysis of workforce adaptation.
Who’s actually hiring Chief AI Officers?
A LinkedIn analysis reveals that most Chief AI Officers are concentrated in startups and SaaS companies, where agility and innovation are core to the business model. In these environments, CAIOs can integrate AI strategy with minimal friction and maximum influence. In contrast, larger enterprises often expand the remit of existing roles such as Chief Data Officers or Chief Digital Officers to include AI to mitigate risk of misalignment.
As James Hutt of Paradigm Junction puts it, “The real risk with bringing in someone new into a Chief AI Officer role is that they don't really know how the business works.” And that brings a key consideration to light: AI leadership must be deeply connected to the business, not just the technology. Without that alignment, even the most advanced AI strategies risk falling flat. The technology should weave into an integrated approach, where AI is seen as an extension of data and digital transformation rather than a standalone function.
Canada’s AI talent advantage
Canada is uniquely positioned to lead in AI, but leadership must be intentional.
According to CBRE:
- Toronto added 95,900 tech jobs between 2018–2023—more than any other North American city.
- Toronto, Vancouver, and Montreal house 60% of Canada’s AI-specialty talent.
- AI job postings rose 27% in Q2 2024, indicating renewed demand.
- Canada’s tech workforce grew 30.2% since 2019, far outpacing overall employment growth.
With this kind of momentum, Canadian organizations have access to the talent needed to support AI leadership, if they structure it effectively.
Hiring a CAIO without readiness can backfire
While the CAIO role may seem like a quick solution, it can create challenges if implemented without the right foundation:
- Weak data infrastructure can undermine AI initiatives.
- Low AI literacy among staff can stall adoption—44% of Canadian executives remain skeptical of AI, often due to lack of understanding (Hays Salary Guide).
- Cross-functional collaboration is essential; AI cannot succeed in silos.
Before appointing a CAIO, organizations should assess their maturity before making executive appointments.
What are the alternatives to hiring a CAIO?
If your organization isn’t ready for a full-time CAIO, there are other ways to lead your AI journey:
Internal solutions
Rather than hiring a CAIO, businesses can create AI working groups that:
- Identify high-value AI opportunities
- Develop a company-wide AI strategy
- Enhance AI literacy among employees
External consultancy
Organizations can benefit from AI experts who:
- Assess AI maturity and workforce readiness
- Guide AI-driven digital transformation
- Implement AI governance aligned with industry standards
So, what’s next for your organization?
AI is transforming the way Canadian organizations operate, but leadership must be strategic, not symbolic. Whether you appoint a CAIO or evolve existing roles, the key is to align AI with your business goals, culture and workforce capabilities.
Get in touch with our Workforce Solutions team to assess your AI readiness, build a strategic roadmap, and ensure your leadership structure supports long-term innovation.
About this author
Gillian Grand
Vice President, Delivery Center
Gillian started her career at Hays in 2014 as an Account Manager on a contract desk. She quickly saw an area for high volume work and was able to develop our Corporate Accounts team specializing in contract projects. Our sourcing team joined the Delivery center in 2019 and developed into an 80+ team of sourcing partners that deliver into Technology, Contract Professionals, Enterprise Solutions and Strategic Accounts in Canada. The Delivery Center also delivers into Enterprise Solutions and Direct Sourcing in the USA. Gillian has an expertise in MSP, RPO, VMS, Direct Sourcing and Executive Search.