Marketing Operations Manager

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Job type
Permanent
Location
Toronto
Profession
Marketing & Digital
Industry
Technology & Internet Services
Pay
$95,000 - $100,000

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Marketing Operations Manager

Your new company

You’ll be joining a well‑established, high‑growth technology company in the financial services space, known for building intuitive products, maintaining a strong customer‑first culture, and operating at meaningful scale. The marketing team is highly collaborative, data‑driven, and focused on building durable systems that allow us to move fast without sacrificing quality.

This role is perfect for someone who loves being hands‑on and technical, but also thinks strategically about how marketing operations can evolve, scale, and continuously improve.

Your new role

Reporting to the Director of Strategy & Marketing Operations, you’ll play a critical role in ensuring our marketing engine runs smoothly across platforms, channels, and teams.

You’ll:

Own end‑to‑end campaign and customer journey execution across marketing automation platforms (primarily Salesforce Marketing Cloud and Pardot)
Build and deploy complex journeys, automated triggers, and ad‑hoc campaigns based on business requirements
Code responsive HTML/CSS emails and landing pages, leveraging dynamic content for personalization at scale
Use SQL and advanced logic to create accurate, sophisticated audience segments
Execute in‑app experiences using Pendo (guides, funnels, user paths) to support cohesive omnichannel journeys
Troubleshoot integration, data flow, rendering, and tracking issues in partnership with broader Ops teams
Track performance and deliver clear, actionable reporting to inform optimization and growth decisions
Ensure data health, unsubscribe governance, and compliance with GDPR, CASL, and PII best practices
Identify workflow bottlenecks and introduce automation and AI‑driven efficiencies to improve speed and scalability
Maintain clear technical documentation and process roadmaps
Operate within an Agile environment, managing milestones and collaborating cross‑functionally with Lifecycle, Growth, Product Marketing, Sales, Data, and Engineering

What you'll need to succeed

3–5+ years of hands‑on experience across marketing operations or marketing automation
Strong technical proficiency in SQL, HTML, and CSS
Deep experience in a Tier‑1 marketing automation platform (Salesforce Marketing Cloud preferred; Marketo, Braze, or HubSpot also welcome)
Experience with dynamic content logic (AMPscript, Liquid, or similar) and API‑driven integrations
Solid understanding of email marketing best practices, deliverability, nurture programs, and sender reputation
Proven experience working in high‑growth, fast‑paced environments
Comfort translating strategy into execution and clearly communicating technical concepts to non‑technical stakeholders
A mindset focused on continuous improvement, automation, and operational excellence

What you'll get in return

Meaningful impact helping small businesses and entrepreneurs succeed
Highly collaborative, cross‑functional marketing team
Opportunity to influence how marketing systems scale over time
Remote‑first role anywhere in Canada, with occasional travel to Toronto (up to 2x/year)
Competitive compensation, benefits, and real career growth opportunities

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.

This posting is for an existing vacancy with the organization.

AI may be used to screen, assess or select applicants for the position.

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